Amber Hall (she/her)

If you spend enough time around me, you’ll notice a pattern: rooms start to feel a little more connected, conversations get a little more honest, and ideas that once felt impossible suddenly seem…doable.

I’ve built my career at the intersection of community, governance, advocacy, and strategy—the places where big ideas meet real people and real change begins. I’m known for bringing people together across sectors and perspectives, helping organizations move from good intentions to meaningful action.

My work has taken many forms over the years: business development, communications strategy, governance reform, political campaigns, and community advocacy. What ties it all together is a belief that lasting change happens when people feel heard, respected, and part of the solution.

During my time with the Greater Westside Board of Trade, I helped modernize governance structures and advance inclusion. As a member of the Bylaw Committee I assisted in rewriting bylaws with inclusive language, introducing diversity, equity and inclusion training, and appointed an advisory seat for the Kelowna Pride Society. I also helped build respectful partnerships with Westbank First Nation, grounding that work in a belief that allyship is a verb.

My path has also wound through the exhilarating and occasionally chaotic world of politics. I’ve worked on both provincial and federal campaigns, taking on roles that ranged from Campaign Manager to Field Compliance Director to Get Out The Vote Manager, Volunteer Coordinator, and Legal and Regulatory Compliance Officer. Campaign life taught me how to think strategically under pressure, how to mobilize people around a shared goal, and how powerful communities can be when they decide to show up.

At TELUS, I worked as a Senior Regional Marketing Manager, moving into the Small Business sector for New Growth Markets where I assisted new business owners with solutions to help them grow. I also was provided the opportunity to coordinate and liase with cross-functional business teams supporting the PureFibre build serving the Cariboo Chilcotin Nations. Working with local government, businesses and community services, I helped to bring together infrastructure planning, corporate priorities, and community voices to support connectivity in the communities.

Today, I serve as Vice President of Governance and Strategy at Advocacy Canada, where I help guide organizational strategy, governance development, and advocacy initiatives advancing the rights of the 2SLGBTQIA+ community. My work focuses on strengthening community partners and institutions, amplifying community voices, and ensuring advocacy is grounded in both strong strategy and strong values.

Somewhere between the boardrooms, campaign war rooms, and community tables, I’m honing my creativity. I’ve written a soon to be published children’s book, and am working on a novel that tells the tale of a life journey that could only be fiction.

Because if there’s one thing I believe, it’s that life should include equal parts purpose, laughter, and stories worth telling.

At the heart of everything I do is a simple philosophy:

Bring purpose. Invite impact. And make damn sure everyone has a seat—and a voice—at the table.

If you’d like to connect or explore ways to collaborate, reach me at amber@therealamber.com.